Alto's recycled polyethylene terephthalate (rPET) Moisturelock meat tray has won a prestigious Green Ribbon Award for environmental waste minimisation. New Zealand’s Minister for the Environment, the Hon Dr Nick Smith, and the Minister of Conservation, the Hon Maggie Barry, announced the 2016 winners at a ceremony at Parliament last night. The Green Ribbon Awards recognise the outstanding contributions made by individuals, organisations, businesses and communities to protecting and enhancing New Zealand’s environment.
Developed for New Zealand retailer Foodstuff, Alto’s rPET Moisturelock trays are 50 percent recycled plastic, and 100 percent recyclable. An additional innovative feature of the trays lie in their ability to capture fluid in the base. The little ‘dimples’ in the bottom of the tray hold the fluid there even when tilted or turned upside down, meaning customers don’t have to worry about any meat fluids sullying their shopping or, having to remove and dispose of soaker pads prior to preparing their meat.
Alto's collaborative relationship with Foodstuffs has delivered an innovative and functional pack, which also achieves the retailers’ environmental objectives.